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My Story

a lady with long dark brown hair wearing a bright purple top, sitting at her desk and looking at the camera and smiling.

So when did my story begin? And why did I decide to provide my services to amazing entrepreneurs like you?

I have always been a self-starter. From my first venture at age 10 when I would buy stickers in bulk and sell them individually at school, I’ve always had an entrepreneurial mindset.

I progressed to setting up a children’s party/entertainment agency in my teens, which I ran alongside my day job and whilst studying at university. At age 21, I finished my degree in Business Administration and Management, and kept multitasking between my office job and running my weekend business.

Years later in 2005, I came to the UK to learn English. Then life happened and I have been here ever since!

In 2009 I came to realize that by joining together my experience and language skills with my entrepreneurial approach, I could build a unique business. I founded The Star PA – bespoke virtual assistance services to UK business owners trading with Spain and Latin America. And it was a hit!

a face pic of a lady with long dark brown hair wearing a black beanie, a big grey scarf and biting a lavender flower and grinning.
a lady with long dark brown hair wearing a bright purple top, holding a wide mug and making a funny face
a lady with long dark brown hair wearing executive clothes sitting at a high back chair, crossing her legs and looking at the camera
a lady with long dark brown hair wearing a bright purple top, standing against a desktop computer and large window and laughing.
a lady with long dark brown hair wearing black clothes and a purple pendant standing on a white brick wall holding a black and white clock in front of her face
a lady with long dark brown hair wearing a pony tail and a purple formal long sleeve top sitting at a bar holding a glass of white wine and looking at the camera with a relaxed expression
a lady with long dark brown hair outside wearing winter clothes and balancing herself on a tree which is on the floor whilst smiling

Then in 2012, after 3 years of non stop I had a burnout. My story took an unexpected turn and I had a big health set back – I was diagnosed borderline autoimmune and had to learn to manage with lifestyle adjustments. It is fair to say I had to learn the hard way! This is when I was introduced to complementary medicine and health and wellbeing as a whole.

Between 2012 and 2020, I kept my business running on a project basis and alongside this I was able to pursue a career in PA/office management where I managed a wide array of offices and premises and supported in-house as well as international remote teams.

Now, after more than a decade of servicing different sectors, I have decided to focus on providing my VA services to people helping others in their life and business journeys who also value the importance of taking care of themselves.

My experiences have consistently taught me the undeniable value of a physical, mental, emotional and spiritual health balance. I consider myself extremely lucky to be able to use my skills to help others achieve this balance in their own business and personal lives.

The Star PA | Ghislayne Perez-Duran
The Star PA | ICO Registered
The Star PA | Insured by direct line
The Star PA | Women In Business Networking WIBN
The Star PA | Chamber proud member
The Star PA | Proud VAB associate
Client Wins...

The Star PA made my life so much easier! All the work that I hate and that drags my business process down got magically completed to a high level! I finally have time to do what I love!

Sasha Pomelova

Psychosomatic Therapist

I highly highly recommend Ghislayne as a VA for any business. She’s incredibly organised and her attention to detail is what every business needs. I have no hesitation recommending her for those admin tasks that you just don’t have time to do. The world needs people like Ghislayne – who genuinely love admin!

Dee Airey

Brand Photographer and Online Visibility Coach

Found Ghislayne very professional and attentative. Her communication like her arrow finding the target of my vision!.

Michael Adewale

Bodywork Practitioner

Ghislayne was a lifesaver for me. I had been struggling for months to publish my course and just kept getting tied in knots. Ghislayne made it all so simple and speedy for me. She set me up on a platform I could manage and showed me how to use it. Ghislayne made sense of everything for me in a way I could understand and gave me complete confidence in all the work she did for me. I would highly recommend her and her skills she opened a door for me I did not think would ever be possible. I will be back with my next project an ebook!

Tracey Jane Redwood

Grief Coach and Bereavement Specialist

At the beginning of 2023 I had created two projects of 100 painting each and had been toying with the idea of making them into books. I dismissed this as a ‘one day’ project, until I met Ghislayne at a networking group. Ghislayne was able to search for quotes, talk me through the whole process, even getting me a better cost by seeing which deals were there locally. She was able to do all the admin of the actual putting the book together, liaising with a local photographer to make sure my art looked the best it could do! And all this in the deadline of only 4 months, for a book launch.
In short my books would not have been published without Ghislayne. I would never have had the time to do it. Not only this, but she absolutely championed me every step of the way.

Nell Price

Community Artist and founder of creative business Arty Farty Retreat

I have had the pleasure of building a personal relationship with Ghislayne via networking, leading us to work together. Ghislayne is incredibly organised and has an attention to detail that I value, as she can spot things I might miss. This is invaluable to me, as often I have many plates spinning. Her support has been friendly and generous and always with a smile. She is 100% professional and has processes and procedures that offer transparency and compliance. I highly recommend working with her, especially if you know you need to concentrate on other activities to build your business and make better use of your time. Let Ghislayne support you so that you can do more of what needs to be done.

Katherine Vass

WIBN Franchisee and She Makes Her Founder

I contacted Ghislayne when I needed some help managing my mailing list. Straight away from our first chat I knew I could trust her. She understood what I needed, when I wasn’t too sure what to do myself. I knew she would do an amazing job. And she absolutely did! I couldn’t have asked for a better service and therefore I have no hesitation in always recommending her.

Albane McGuinness

Brand Photographer

Ghislayne helped me to set up a new booking system with acuity, which has been such an incredible time saver. It has freed up around 5 hours of admin time for me per week, so it was definitely worth investing in paying Ghislayne to sort this for me. Now that it’s up and running there are no additional costs to pay, and the time saving benefit is ongoing.

Karen Willis

Osteopath, Applied Kinesiologist and founder of Islington Osteopathy Clinic

I enjoyed working with Ghislayne and I would highly recommend her services if you need a helping hand with your business. Ghislayne was very approachable, supportive and she made sure she understood my requirements before we started working together. She completed the tasks promptly and effectively. 

Nathalia Carter

Holistic Nutritionist and Women's Health Coach

Ghislayne covered my VA’s maternity leave and helped me in all manner of my business. I highly recommend Ghislayne if you have a form of health and wellbeing business. She is very efficient, professional and a real joy to work with.

Steve Nobel

Author, Spiritual Entrepreneur and Founder of The Soul Matrix Ltd. 

Ghislayne has been an invaluable part of our team. Hard-working, organised and a good communicator. You’d think all VAs have these qualities but they don’t, so she is truly ‘The Star PA.

Lia Johnson

MD and Property Consultant at Marybow Property

Ghislayne, has been an excellent virtual PA. Every time one asked for assistance with business she went above and beyond the call of duty. I found her helpful, diligent, and resourceful. Ghislayne only needed to be asked once before she grasped what needed to be done and executed the task perfectly. Not only is  she a great VA but good fun too.

Spencer Berger

Property Investor at Census Investments

After meeting through a networking group, I reached out to Ghislayne before going on maternity leave because I needed another VA I could trust to look after one of my key clients. Ghislayne was a true professional and very organised which meant the handover was smooth and even though there was a lot to manage, I knew it would be managed well, and it was. I would highly recommend Ghislayne to any business looking for very organised VA who you can trust. I hope we get the chance to work together again in the future.

Lianne Bailey-Woodward

Associate Virtual Assistant
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